I recently abandoned a feature where I analysed the vocabulary used by the top dozen video game websites and magazines. I took fifteen reviews from each site and rammed them into a spreadsheet and then into a word cloud generator which tallied up the most common words.
My hopes were that the different sites would use either more rudimentary or advanced language based on who I perceived to be their target audience and that this would be reflected in the word clouds in a nice visual way.
That didn’t happen. Phrases and language get lost when all you’re doing is counting the most frequent words which were fairly uniform across all sites and highlighted, what we statistical physicists refer to as, Jack Shit.
What was interesting however was when I processed everything that Alan and I have written.
See if you can guess who is the raving Mac addict and who is the stuffy Windows nerd:
Word cloud generator: www.wordle.net
